Operations

The day-to-day activities that keep a business running, fulfilment, customer service, team management, finance, and all the behind-the-scenes work that delivers on the promise made to customers.

Founders who neglect operations get stuck firefighting rather than building. Strong operations create repeatability, enable scale, and allow the founder to step back from execution.

A founder documents all recurring operations: client onboarding, weekly content scheduling, monthly invoicing, quarterly reviews. Each has an SOP and an owner. She removes herself from each within 6 months.