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Business Foundationsadvanced

Customer Concentration

Definition

How much of your revenue depends on a small number of customers, often measured as the share coming from your biggest one or few.

Why it matters

High customer concentration is risky because losing a single big client could sink the business, and it lowers what buyers will pay for it.

Example

One client provides 60% of your income, so your customer concentration is dangerously high if they ever leave.

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